Driven By Dirt

Driven By Dirt

Fan or racer — pick the level that fits

Fan plans cover the show. Driver plans cover the race craft. Trials included, no lock-ins.

Manage or buy membership

Earning potential

Your membership can pay for itself

A paid tier is not a fee — it is the toolkit you use to bring money in. Drivers use it to win and keep sponsors; creators use it to publish and grow an audience. Here is exactly how that works.

For drivers — earn from sponsors

  • Build a sponsor-ready profilePartnership preferences, achievements and stats stay current in one place, so you can say yes when a business asks "send me your info".
  • Pitch with real proposalsGenerate sponsorship packages and proposals from live data, share a private link, and see every time a sponsor views it.
  • Stay in front all seasonThe marketing studio plans campaigns, drafts posts and turns each race night into content that keeps your backers buying in.

For creators — earn from your audience

  • Get approved, start publishingApply once as a creator; once approved your race nights, stories and highlights reach the whole platform.
  • Hosted video minutes includedEvery paid tier carries monthly hosted minutes (30–180 by tier) — your footage streams from the platform, not your pocket.
  • Grow into sponsorship tooCreator profiles ride the same discovery surfaces as drivers, so an audience you build here converts into partner interest.

Numbers that matter: a single local sponsor typically covers a membership many times over, and one approved creator upload can introduce your team to thousands of fans. Everything above is included in Pro Racer, Pit Pass and Crew Member.

Built for every kind of motorsport person

Account types cross over — plenty of drivers are creators too. Pick the tier that matches what you actually do; benefits stack from the same membership.

Fan

Free
Tracks, drivers, events, forecasts.
With membership
Ad-free, premium media, magazines, unlimited favourites.
Join as a fan →

Driver

Free
Vehicle & trailer listings, weather.
With membership
Garage, Coach Gary, sponsor & marketing toolkit.
Start driving →

Content creator

Free
Approval is about content, not spend.
With membership
30–180 hosted video minutes by tier. Drivers can be creators too.
Apply as creator →

Business & tracks

Free
Claim your business profile.
With membership
Targeted ad campaigns with reporting.
Advertise with us →

Cancel whenever

One tap in Your Membership; you keep access until period end.

Trials, honestly

Your card is only charged when the stated trial ends.

One-off Lifetime

Single payment, limited allocation. Never renews.

Crew seats

A listed driver generates invite links; each covers one crew seat at half price. Get the link before you pay — standard sign-ups bill at full rate.