Inside the platform
Talent keeps the seat warm; sponsorship pays the bills. The marketing studio and sponsorship tools give you the system professional teams run — packages, proposals, campaigns and reporting — sized for one car in a shed and strong enough for a whole stable. This is the tier that exists to earn its own price back.
Included with paid memberships.
Why it matters
Generate sponsorship packages and proposals from your live results and profile, share them by private link, and watch every view come in — so you know which businesses are warm before you ever pick up the phone.
Campaign planning and AI-drafted posts keep your name circulating through the week. One race night becomes seven days of content — on brand, on message, without you staring at a blank caption box.
End-of-season reporting puts real numbers on exposure and results. That is the difference between a sponsor who re-signs and one who goes quiet in September.
Under the hood
No vague promises — this is what using Driver Marketing & Sponsorship actually looks like between race nights.
Open the studioNo more "did they ever open my email" — you will know exactly who has seen the proposal and when, and follow up like a professional.
The data already lives in your Garage and profile. The studio turns it into a pitch without you rewriting your season from memory.
Backing that shows up on the door and in the books — because when the business asks what they got, you have the answer in one link.
Without it
A sticker on the door, one thank-you post, and a hopeful conversation at the start of the season that neither of you remembers by the end of it.
With Driven By Dirt
A repeatable system that shows a business exactly what they got for their money — exposure, audience, results — and why they should give you more of it.
Get it
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You already do the hard part on track. This is the part that gets it paid for.